FROM NONRECOGNITION TO GPO CONTRACT WITH VIZIENT AND PARTNERSHIP WITH $42 BILLION LIFE SCIENCES COMPANY

The newly appointed CEO of a 5 million dollar MedTech company reached out to Strategic GPO Consultants to seek advisory services for healthcare GPO contract acquisition for the objective of scaling the business nationally. Additionally, the CEO was seeking strategic growth advisory services and coaching for a potential strategic partnership with a multi billion dollar Life Sciences company.

Results:

  • Strategic GPO Consultants created new corporate brand strategy and value propositions that resonated with GPO executive teams and Value Analysis Committees.
  • Strategic GPO Consulting Services provided detailed strategic and tactical guidance for GPO contract acquisition, resulting in a by- invitation-only GPO contract with Vizient, the largest GPO in the nation with $205 billion in spend, resulting in a trailblazing revenue growth for the company.
  • To secure a strategic partnership with a leading global Life Sciences company, Strategic GPO Consultants provided commercial model transformation, created and redeveloped the company’s presentations, pitch decks, product positioning, and strategic approach to meet the expectations of the executive leadership team of one of the largest Life Sciences companies in the world.
  • Multiple strategy and tactical sessions were held with the CEO and the executive team to position the company as a worthy strategic partner to the multi-billion dollar Life Sciences company.
  •  As a direct result of the engagement with Strategic GPO Consultants, the Client secured a highly coveted strategic partnership with Thermo Fisher Scientific, a $42 billion dollar Life Sciences industry leader, resulting in another revenue growth and branding milestone for the company.