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How to Build a Scalable Business Development Strategy for MedTech Companies
01 Sep
General

How to Build a Scalable Business Development Strategy for MedTech Companies

  • September 7, 2026
  • By author-avatar Dr. Nora Sugintas
  • 0 comments
Developing a scalable business development strategy for MedTech companies requires a paradigm shift from traditional sales tactics to a...

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The $2 Trillion Reason MedTech World Asia Is Coming to Hong Kong in 2026
27 Aug
Events

The $2 Trillion Reason MedTech World Asia Is Coming to Hong Kong in 2026

  • September 7, 2026
  • By author-avatar Dr. Nora Sugintas
Introduction When MedTech World selected Hong Kong for its Asia flagship event in 2026, the decision was about far more than choosing ...

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The_Most_Common_Business_Development_Mistakes_in_MedTech
25 Aug
General

The Most Common Business Development Mistakes in MedTech

  • September 7, 2026
  • By author-avatar Dr. Nora Sugintas
The MedTech industry is currently navigating a paradigm shift where clinical efficacy is no longer the sole arbiter of commercial succe...

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What Is a Healthcare GPO and How Does It Work?
18 Aug
General

What Is a Healthcare GPO and How Does It Work?

  • August 18, 2026
  • By author-avatar Dr. Nora Sugintas
A Healthcare Group Purchasing Organization (GPO) is a specialized entity that aggregates the purchasing volume of healthcare providers—...

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When Should a Medical Device Company Engage a Healthcare GPO Consulting Firm?
11 Aug
General

When Should a Medical Device Company Engage a Healthcare GPO Consulting Firm?

  • August 11, 2026
  • By author-avatar Dr. Nora Sugintas
For medical device manufacturers, the decision to engage a healthcare GPO consulting firm often marks the difference between rapid mark...

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04 Aug
GPO Healthcare Networks

What Is the Difference Between a GPO and an IDN in Healthcare?

  • August 4, 2026
  • By author-avatar Dr. Nora Sugintas
Understanding the distinction between a Group Purchasing Organization (GPO) and an Integrated Delivery Network (IDN) is fundamental for...

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Why Medical Device Companies Fail to Secure GPO Contracts
28 Jul
GPO Consultants

Why Medical Device Companies Fail to Secure GPO Contracts

  • July 29, 2026
  • By author-avatar Dr. Nora Sugintas
The medical device landscape is littered with innovative technologies that never reached the patient's bedside, not because the science...

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GPOs
13 Oct
GPO Consultants

How to Identify and Target Ideal GPOs for Your MedTech Launch

  • July 28, 2026
  • By author-avatar Dr. Nora Sugintas
It's not easy to launch a new MedTech product. You've spent years working on your medical device, improving your value proposition, and...

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Medtech Board Positions and Board Commercial Advisement

Strategic GPO Consultants offers strategic advisory services to Boards seeking guidance for critical market expansion needs. Dr. Sugintas has served on multiple boards in the health care industry, where she has provided transformational strategic advisory services on leading commercial business and marketing strategies.

Healthcare and Medtech Advisory Services for Private Equity Firms

As an internationally acclaimed Healthcare and Commercial Medtech Subject Matter Expert, Dr. Nora Sugintas has provided invaluable insights to Private Equity, Venture Capital, and Consulting Firms.

Dr. Nora Sugintas has received numerous national and international recognitions including “Who’s Who in the Medicine and Healthcare”, “Who’s Who in the World”, and “Who’s Who in Business and Industry”. Dr. Sugintas was recently named Top 100 Healthcare Leader by the International Foundation on Advancements in Healthcare.

Commercialization and Go-To-Market (GTM) Strategy for Emerging Medtech Companies

Strategic GPO Consultants is highly experienced in commercialization and Go-To- Market (GTM) strategy consulting both to emerging growth and mid sized companies seeking to scale nationally, and to companies based internationally seeking commercialization and market expansion in the USA.

Corporate Strategy and Business Development Consulting For Medtech Companies

With over 40 years of executive experience in medical devices, medtech business development, sales, and corporate strategy—ranging from Fortune 50 companies to emerging growth firms—Strategic GPO Consultants provides customized strategy consulting to CEOs of medtech companies seeking revenue growth, market expansion, and enhanced brand recognition.

Strategic GPO Consultants has delivered advisory services to emerging growth, small-cap, and mid-cap companies, leading to impactful strategic partnerships with Fortune 50 organizations. The firm has been recognized both nationally and internationally and has provided strategic advisory services to companies in the USA, Germany, France, China, Australia, Singapore, Canada, India, and Lithuania.

Strategic GPO Consultants received the Outstanding Organization Award at the Health 2.0 Conference held in Dubai, UAE. Health 2.0 is a premier international conference attended by over 2,000 trailblazing healthcare innovators, investors, strategics, and providers from 45 countries, including Siemens Healthineers, 3M, Mayo Clinic, Yale University School of Medicine, Saudi German Hospital Group, and RAK Hospital, UAE.

GPO Consulting and National Account Management For Medtech Companies

Strategic GPO Consultants offers comprehensive GPO consulting and National Account services from value proposition development to GPO contract negotiation to post-contract commercialization and optimization.

Strategic GPO Consultants is highly recognized in the industry for comprehensive post-contract implementation and commercialization strategies that drive GPO contract uptake, compliance, and impactful revenue results.

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